In decades past, there were just a few watch brands that we could completely trust. The number of possibilities to consider is greater now than it was in the past, when only a few companies produced quality timepieces. There are hundreds of firms on the market that combine style, excellence, and value.
However, there are a number of others who do not possess any of the characteristics required. This in-depth analysis will help you decide which one of the aforementioned categories Tissot belongs to.
Tissot is a well-known Swiss watch manufacturer known for producing beautiful timepieces. Some of them are accessible to low-to-mid-range customers, while others need a greater investment.
Tissot Watch History
Tissot is a well-known watch company with operations in over 150 countries on six continents. However, like with many other long-established firms in the watchmaking business, it all began rather modestly.
Tissot foundation
Tissot was a family business from the start. Charles-Emile Tissot and his father, Charles-Felicien Tissot, launched the firm in Le Cocle, Switzerland, in 1853. The shop was named Charles-Felicien Tissot & Son to reflect the family’s presence in the business.
In the early years, the firm’s success was significantly dependent on others. The brand that would soon become a worldwide powerhouse was working with a network of independent watchmakers who produced high quality watches by hand. A case, for example, might be sent to one artisan, while another made the crown.
After all of the components were acquired at the store, Charles-Felicien and his son Charles-Emile would get to work putting together timepieces. Tissot’s first timepieces were mostly pocket and pendant types.
There was another similarly-sounding watchmaker in the late 19th century named Mathey-Tissot. The two firms are, nevertheless, not related.
Tissot expansion
At the time, the objective was to send as many watches including dive watches to the United States as quickly as possible, and it was accomplished within a few weeks. Few people predicted that Tissot would expand to another large market so soon after.
Tissot timepieces were first sent to Russia in 1858. Tissot’s impressive growth throughout Europe’s largest country didn’t really flourish until the year after. Charles Tissot went to Moscow with a simple mission in mind: to run a local Tissot company.
Tissot was not aware that while he was away, another prospective bride would arrive in town. He had no idea that there he would find a spouse and decide to stay put. Tissot became a huge hit in the country as a result of his excellent connections with locals and increasing ties. And it still is today.
Trend-setting
Tissot’s ambition to establish a factory followed shortly after the company’s success. In the early 1800s, the notion was conceived. Charles Tissot opened an industry in Chemin de Tourelles in 1907. Surprisingly, as of today, Tissot’s headquarters are still there.
In 1910, Tissot women’s wristwatches became a big hit among consumers, having taken popularity three years prior. They stood out from the crowd thanks to their distinctive style, which was frequently adorned with gold, platinum, or even diamond embellishments.
The first time that Tissot offered a watch was in 1853, when they presented a pocket watch. At the time, wristwatches were not quite so popular as they are today, yet Tissot still sold an incredible number of units. Many makers in the sector soon copied Tissot’s distinctive design.
Tissot’s founders, René-Thierry and Emile Tissot, started their own manufacturing organization in 1917.
They began to design movements for the company’s watches. The cost savings from doing it oneself allowed mid-to-high-end Tissots to be accessible to a broader audience. Fortunately for us, that paradigm is still current today. Tissot was responsible for many concepts that have revolutionized watchmaking in recent decades.
They were the first to develop non-magnetic timepieces, debuting the first in 1930. They were also among the first to produce timepieces constructed of plastic, wood, and mother-of pearl. Last but not least, Tissot was the very first company on the market to utilize tritium for luminary purposes in their goods.
Tissot today, the Tissot company is a part of the Swatch Group. The Swatch Group is the world’s biggest watch manufacturer and distributor, and it also owns some of the most well-renowned brands in the business such as Omega, Longines, Breguet, Harry Winston.
Tissot, Omega and the Swatch Group
Tissot’s expansion accelerated in 1930, when the company made several breakthroughs. After years of increasing their presence in the US and Russian markets, Tissot merged with another Swiss industry giant, Omega, to further accelerate growth. The combination also signaled the beginning of Switzerland’s first watchmaking association (SSIH).
In 1933, Paul Tissot created a unique marketing strategy. The plan was known as the “Tissot Plan,” and it concentrated on targeting specific regions by providing free product catalogs to all merchants.
Tissot began manufacturing both manual and automatic timepieces in the second half of the 20th century. It was also when collections were created specifically for the youth generation. Such timepieces were brighter, more colorful, and less formal than before.
Despite Tissot’s continued popularity, the Quartz Crisis that began in the 1970s and lasted until the early 1980s didn’t spare it. Tissot considered many alternatives in an attempt to rebuild its reputation and get back on track. The Swatch Group, then known as SMH, appeared to be the best option at the time.
In 1998, Tissot merged with the watch giant from Switzerland. Since then, Tissot has never looked back. The Swatch Group is still operating today and includes other well-known names such as Omega, Longines, and Harry Winston.
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Is Tissot a Good Brand? (Quality Overview)
Typically, as many varying viewpoints on timepieces exist as there are consumers. This does not appear to be the case with Tissot. The company’s excellent quality-price ratio has helped it grow in popularity during the previous two decades.
As a result, many people who adore an expensive watch design and top-quality movement but can’t afford Rolex or Omega go for Tissot timepieces. The fact that Tissot is part of the aforementioned Swatch Group allows it to provide more for less. And as the company’s motto indicates, they continue to be “Innovators by Tradition.”Tissot’s quality has been on display for over 150 years now.
The company is renowned for its incredible accuracy and reliability. Experts in the field often use Tissot watches as reference pieces when calibrating other timepieces. The brand is also known to regularly release limited edition models that are both exquisite and exclusive.
Tissot’s PR 100 is one of its most popular models, and it comes with an impressive COSC-certified movement. The watch is available in a wide range of colors and materials, which makes it perfect for both men and women.If you’re looking for something a bit more luxurious.
Is Tissot a reputable watch brand? In an nutshell, yes. But let’s look at why.
Are Tissot Watches Good? (Quality Review)
Certainly, they are. Thanks to their Swiss-made quality, scratch resistant sapphire crystal and precision, as well as their low price, Tissot timepieces have won the hearts of people all around the world throughout more than three centuries.
The fact that the firm is a proud sponsor of numerous sporting events, such as the Ski Jumping World Cup, NHL, and more, testifies to their success. Angelina Jolie has been seen wearing Tissot luxury watches and their limited edition watches.
Tissot timepieces are reliable and well-made, in my view. Three features that spring to mind are their movement, straps, and glass components. Tissot makes use of the ETA movement, one of the finest on the market and also used by brands like Omega.
For example, the Tissot Seastar 1000 and Omega Seamaster have the same ETA movement. The only distinction is that you can buy a Tissot watch for less than half the price of a Seamaster.
Tissot watches employ sapphire crystal glass for maximum dial protection and endurance. These are considered high-end materials and are highly resistant to scratches and physical impacts. Last but not least, Tissot’s genuine leather strap cannot be beat.
If you’re looking for something a bit less fashionable but more durable, many versions include a stainless steel bracelet. Taking all of the aforementioned factors into account, I believe it’s reasonable to conclude that Tissot back their watches with good quality.
How Expensive Are Tissot Watches? What Is Their Starting Price?
Tissot watches offer a wide range of excellent quality at competitive prices. The flexibility of Tissot watch pricing is one of its greatest features. Tissot is prepared to provide regardless if you are on a budget or seeking for something extremely high-end.
In general, Tissot watches range from approximately $200 to approximately $1,000 depending on the collection and where we decide to buy them. Of course, there are some models that don’t fit this pattern.
Tissot T-Classic
The most common design of Tissot watches is represented in this collection. Quartz movement is used by the majority of T-Classics, however you may also discover some interesting automatic timepieces.
The T-Classic collection is made up of three models: one with hand winding and two more with automatic winding. Around 500 watches are offered in the T-Classic range, which includes three models with manual winding and two with automated winding. These versions can be found for around $200 depending on where you buy them online. Amazon has a selection of Tissot T-Classic watches.
Tissot T-Sport
The T-Sport models are designed for those with an energetic lifestyle who need a watch that can keep up. The collection offers 100 different models, many of which are equipped with chronographs and other features that make them perfect for sports enthusiasts.
Prices start at around $300 and go up to $1,000 depending on the model and where you buy it. The T-Sport collection features 100 models with a lot of them having chronographs and other features that would attract sports enthusiasts. You can find these watches on Amazon for prices starting around $300.
Tissot T-Lady
The T-Lady is a collection designed specifically for women. It is the most elegant and glamorous of all Tissot watch collections, with many different models to choose from.
The T-Lady collection offers over 200 different models, most of which are adorned with diamonds and other precious stones. Prices start at around $500 and can go up to $1,000 depending on the model and where you buy it. The T-Lady collection consists of over 200 models, a lot of which have diamonds and other precious stones on them. You can find these watches on Amazon for prices starting around $500.
The Hans Wilsdorf Story Rolex Founder